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Research

Finding a niche

ZEUS scores niches on measured demand and how crowded they are, and explains every score: what pushes it up, what holds it back, and what would have to be true for it to be worth entering.

Step by step

  1. Open Opportunities

    The list is ordered by opportunity score, not by how nice the idea sounds.

  2. Read the factors, not the score

    Every candidate breaks down into what favours it and what does not. The score is a summary; the decision is in the factors.

  3. Check the price band

    Entry point and premium ceiling. A niche where everything sells at 12 dollars leaves no room, however much demand there is.

  4. Use the Niche Finder to go wider

    It mines search suggestions for angles and sub-niches nobody is naming yet.

Frequently asked

Where does the demand data come from?

From independent sources, search behaviour and Pinterest Trends, plus what ZEUS has measured itself over time. Every figure is labeled.

Why does a niche with high demand score low?

Because demand is only half of it. A saturated niche with 20.000 competing listings is a worse bet than a smaller one nobody has noticed.

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